After you understand the process of building a commercial website to market and sell your products and services, you may elect to hire someone to build it for you. Choosing the right developer isn’t difficult if you know the questions to ask and how to structure the project to ensure that you get the results you want quickly and for the budget you are prepared to pay.
IMPORTANT: There are several reasons we mention Elance so frequently as a source for...
Almost every company on earth needs a website in order to do business these days. That’s how many businesses get most of their customers. Sometimes one person will tell another the name of a business and its domain name, sometimes a customer will simply search Google for the solution they need. In the latter case, your site’s structure must be designed to help connect Google searchers to the products and services you sell. Here’s a quick overview of what to do ....
Maximise your Search Engine Marketing by ensuring your company name is memorable and clearly identifies the service or product you are selling.
Most new entrepreneurs believe that their price is calculated by adding all the costs required to deliver a given product or service to the margin they want to earn per product or service delivered.
The truth is that prices aren’t determined by the owner of a business. They are determined by the customer of a business. Business owners determine cost. Customers determine price based on how much they are willing to pay.
To discover the best price...
Done right, social media marketing never looks like Spam. Instead it looks like products and services that an online community develops or discovers to serve itself.
What people say about you and your enterprise online matters. You need to ensure you can be found, and that the information revealed about you by the web supports that you are a business people can trust.
If you were to make a list of the 100 things you and those who work with you spend most of your time doing, you would likely discover that more than 90% of the tasks you undertake have no proven economic value. You think they help generate money, but you can’t prove it. And for the most part . . . you're probably wrong.
Why submit press releases about your business to free press release sites? Because Google determines where to rank your website, in part, based on how many sites like to it, and in particular, how many high-value sites link to it. Since many of these press release sites report to news.google.com, which one of the highest ranking sites on the internet, posting releases on them provides a great boost to your search engine ranking. Furthermore, if the topic of your release...
Almost everyone starting a business or trying to grow a company benefits from understanding the fundamentals of Search Engine Optimization (SEO). It allows them to derive more revenue from the time and effort they spend marketing their products and services. PageRank is, perhaps, the key concept you must understand in order to optimize your web site design for maximum profitability.
