SHOWREEL
TESTIMONIALS
Susan Benjamin:
This is an excellent programme for startups who face so many challenges and limited budgets
Matt Robinson:
Excellent Day, Interesting Anecdotes, Energetic Delivery
John Hynes:
It’s nice to hear from a man who has done the walk and is able to talk the talk
Clare Brynley-Jones:
Great day – great setting, really interesting and reassuring
Ross Wallin, Pitcher and Piano:
Great Venue, charismatic presenter and good time slots
Phillip Gibbs, Synergy Linx Ltd:
Doug Richard is great, open and has a great sense of humour. Phil Wilkinson was a very valuable addition
Vanessa Knight, 100 Percent Art:
Brilliant, loved the interactive approach with audience to give real on-the-spot examples
Joanna Anthony:
A positive day which I can highly recommend to others
Posts tagged "marketing"
The Product is Your Marketing
Yesterday, Doug wrote a revealing post about “What Businesses Will Be Worrying About Next Year“. After a flurry of tweeting activity and interest, we thought we would follow up with an exclusive video from our S4Stv archive entitled “Product Marketing on the Internet“.
In the clip below, Doug explains how your product or service can serve [...]
Tuesday 23 March 2010
What Businesses Will Be Worrying About Next Year
I was sitting in a development meeting at a small company that I mentor last week. The CEO, who was the “sales” guy on the team, and the other founder, who was the “tech” guy on the team were arguing about the development schedule and what features should be included in release one.
Actually, they were [...]
Monday 22 March 2010
Living Without Air: Ship Early, Ship Little, Ship Fast
Ship Early, Ship Little, Ship Fast. This article explores why startup companies should focus on creating products with a small feature set that is completely integrated with the outside world.
Monday 22 March 2010
I Have to Show You: GoDaddy & WordPress
Learn how to quickly purchase a domain name at GoDaddy.com and set up a Word Press website hosted on their servers for about $10 a month.
Thursday 18 March 2010
I Have to Show You Cracklytics
Every owner of a commercial website, whether ad supported or selling products and services, soon becomes a devotee of Google Analytics. This powerful set of tools lets you to monitor your website’s traffic. It can instantly tell you how many visitors have come to your site, what pages they viewed, what keywords they followed, what sites referred them and a lot more. With this information, you can refine and optimise your pages to increase the number of visitors you are getting, the number of pages they visit, and the length of their stay. This usually results in an increase in the potential to earn revenue.
Friday 12 March 2010
Marketing is All About Frames, So Put Your Products In the Picture
Marketing is about framing your product so it can be understood by your customers. It must be integrated into a narrative, a story so they can position it and you can attach it to things they want their products attached to.
Wednesday 3 March 2010
S4Stv: Entrepreneurs Talk About School for Startups
AdsPad entrepreneurs present innovative marketing/advertising solution for Universities.
Monday 4 January 2010
S4Stv: Find a Customer & Derive a Market
Wondering how to find a market for your products? Find a single customer who will buy it . . .
Monday 4 January 2010
Sales versus Marketing
Having problems selling your products and services? Make sure that marketing isn’t really the problem
Monday 4 January 2010
A Gift for UK Entrepreneurs: The Secret of Selling Something You Love
Many of my articles and blogs are about the hard realities of starting a business. For example, you can’t borrow your way to success. Loans, grants and outside investment won’t help you buy a business model that works and they might well prevent you from ever acquiring one. Your business plan is probably less valuable than confetti, and most of the people who buy your products will do so for all the wrong reasons. But, in honor of the season, I have decided to write you something uplifting . . .
Tuesday 15 December 2009