EVENTS OVERVIEW

We will help you stake your identity across the web, build your brand, attract new customers, leverage social media, learn the tricks of SEO, master the art of Google, discover the secret of distribution channels, reach overseas or around the corner, and learn the tools and techniques of the world's fastest growing companies.

Upcoming events:

Sheffield, Friday 10 September
New dates coming soon

This accelerated course helps business owners build stronger and more profitable businesses. Doug Richard reviews the 20 questions you must be able to answer about your business in order for it to succeed. He reviews how these questions can help you quickly identify problems and provide effective solutions. You learn how to create great products that sell themselves. You discover how to market your products quickly and cost effectively. You learn when it is time to seek outside help to fund your business, and how to identify industry risks that may forever limit its success. This class is perfect for the struggling business owner who needs help fast and the successful business owner who wants to take his business to the level.

Upcoming events:

, Friday 15 October

Do you know the difference between marketing, public relations and advertising? Do you understand how to propagate messages through social media and mass media quickly and for next to nothing? Do you know how memes and frames translate into more customers at higher prices? This class is a hard core marketing course for the working entrepreneur. You master skills and come to understand concepts that are rarely if ever explained in a fashion that translates into a profitable bottom line. You will learn how to win the battle of mind share and positioning for your products and services, and how to capture and keep customers for life. Those who complete this course will completely re-evaluate and revise their corporate communications strategies because they will understand how applying the right approach is a license to print money.

Upcoming events:

New dates coming soon

Are you pitch perfect? Refining your business pitch is a real skill, but a skill that must be acquired to ensure you can give your product, service or concept the justice it deserves. In many instances, entrepreneurs have just one chance to make an impression with someone. Whether you're talking to an investor, a customer or a bank manager; when you talk about your offering you need to be able to clearly and concisely illustrate the value in your proposition. A lousy pitch can be the breaking of an otherwise potentially great business. So if your pitch needs perfecting, this completely free event is the one for you!

Upcoming events:

New dates coming soon

This one day course delivers the skills business owners need in order to find funding for their enterprise. This pragmatic, practical rational course in finding funders, pitching your project to them, and closing for the amount of money you need is idea for those who don't know where to begin with their.

Upcoming events:

New dates coming soon

A social enterprise is not a charity. It is a self-sustaining business that also serves a social objective. This course for social entrepreneurs delivers the skills they need to get their enterprise up to speed fast. They learn how to make the business more attractive to "patient" capital sources, and how to define their legal structure and funding deals to make outside funding easier. You learn how to identify the "market" for your social enterprise, and how to structure business models that make meeting a social objective feasible.

Upcoming events:

New dates coming soon

In this important course, entrepreneurs learn how to create an easy to sell product that customers love. They discover how to make products remarkable, and how to manufacture word of mouth marketing. They learn how to see the frame their customers live in, and how to leverage that frame to define a brand for their products and their business. This course is key for any entrepreneur that wants to own and operate a profitable business.

Upcoming events:

New dates coming soon

How to identify people who can work well as part of an entrepreneurial team. Where to find and hire these professionals and what kind of employment relationships work best over the life cycle of your business. How paid internships and apprenticeships make your team more effective and create enduring long term relationships that build your business over time. You also learn how to manage the loss of dismissal of an employee, and why your long term success depends on managing employment transitions well.

Upcoming events:

New dates coming soon